A dated study, not a live counter.
This page presents the Facebook Groups and Reddit findings from Synaptica’s 20-city study. The collection window was August–September 2026: recent activity for Facebook and a month window for Reddit.
Facebook groups were discovered by city and real-estate keywords, then manually checked for incorrect city attribution. The cleaned table contains 197 groups. Dubai uses the corrected estimate of about 137,000 memberships and 546 posts/day. The reconciled totals are 6,857,124 combined memberships and 12,791 estimated posts/day.
Memberships are not unique people. Daily activity is estimated from group metadata; it includes supply, discussion and promotion. A sample of 3–4 posts per group supports qualitative observations, not an exhaustive rental-demand count.
*The Facebook major-city figure is the rounded research average: 12,791 ÷ 20 = approximately 640 posts per day. It describes all post activity in the sampled groups, not rental requests or a measured rate for every major city.
Reddit’s 100K+ figure counts active communities across the entire platform and all topics. It is not a rental-request count or the number of communities monitored by Demand Locator. We select relevant local sources for each setup. Source: Reddit for Business, published 24 July 2025, checked 9 September 2026.
Examples are anonymized paraphrases from the study. They establish that structured housing needs were observed, not that the people are still looking or that any request converted. Raw exports and a measured classification denominator are unavailable in this source. No precision, reply-rate or conversion estimate is inferred.
Source: Synaptica, “Multi-platform real-estate demand research in 20 cities”, 8 September 2026, reconciled 9 September 2026. The confidential source document and requester identifiers are not published.